Yet another business reveals its aversion to justice and capacity for performative outrage by instituting a boycott of the National Football League—this time via 20 ounce Pepsi bottles which contain t…
This is a bit of a double-edged sword. Recent revenue numbers for the NFL reflected not only an increase from last season, but record numbers, with the league having earned $14B and distributed $8.1B…
And so it begins. In an important move that recognizes the power of the almighty dollar, a petition has been started that requests that sponsors drop the National Football League as a client. Advert…
At its annual Spring League meeting, the NFL announced that players will be required to “stand and show respect” for the national anthem if they are on the sidelines. Any player that refuses to do so…
Article below by Tom Higgins at magazine.promomarketing.com. Apparently the boycotts of the NFL did not extend to merchandise. Putting aside the fact that most reports of ratings drops attributed to…